Independent Research  ·  Charlotte, NC

Where financial
behavior meets
product strategy.

RP3 Research produces independent analysis at the intersection of digital banking, money movement, and consumer financial behavior — translating complexity into product decisions that matter.

  • Digital Banking
  • Payments & Money Movement
  • Consumer Financial Strategy
  • Product Intelligence
8+ years fintech & strategy Ally Financial · Booz Allen Hamilton

Four domains.
One through-line.

Every engagement traces back to a core conviction: the hardest problems in fintech are behavioral, not technical.

01

Digital Banking

How consumers relate to their financial institution — trust, engagement, and the behavioral gap between product design intent and actual usage patterns in deposits and savings.

02

Money Movement

The architecture and friction of payments: ACH, Zelle, wire, RDC, bill pay — and how velocity limits, UX design, and fraud signals interact with consumer confidence.

03

Product Strategy

Translating market signals and behavioral data into product roadmap decisions — frameworks for prioritization, vendor evaluation, and executive alignment in financial services.

04

Consumer Financial Behavior

The psychological and structural factors shaping how people save, spend, and move money — applied to product design and financial health program development.

Ally Financial 2021 — Present

Senior Manager, Product Strategy & Chief of Staff

Charlotte, NC
  • Own the Savings Toolkit and Financial Health product suite within the Deposits division
  • Manage fintech vendor partnerships across Plaid, MX, Equifax, Array, and Fiserv
  • Produce CEO scorecards, board-level reporting, and executive strategic materials
  • Led deposit transformation from rate-driven to relationship-driven growth strategy
  • Recently expanded into payments product strategy across ACH, Zelle, Wire, and RDC
Product StrategyDepositsPaymentsExecutive Reporting
Booz Allen Hamilton 2017 — 2021

Senior Consultant — Digital Transformation

Washington, DC
  • Led digital modernization programs for the Department of Veterans Affairs
  • Developed cross-functional governance frameworks and program leadership structures
  • Applied human-centered design to federal healthcare and benefits service delivery
  • Built empathy-driven product experiences for veterans and service members at scale
Digital ModernizationProgram ManagementFederal HealthHuman-Centered Design

The hardest problems
are behavioral,
not technical.

RP3 Research is the independent practice of a senior product and strategy leader with nearly a decade at the intersection of fintech, consumer banking, and organizational design. Based in Charlotte, NC — the second-largest financial center in the United States.

The core thesis: banks and fintechs are deploying sophisticated technology, but the gap between product capability and actual consumer behavior remains stubbornly wide. Closing that gap requires more than engineering — it requires deep literacy in how people actually make financial decisions.

Whether it's a product audit, a market brief, a vendor evaluation framework, or a go-to-market strategy — every engagement is anchored in behavioral reality and designed to move teams forward.

Working principles

Empathy first.
Product decisions that ignore how real people relate to money tend to fail quietly. Start with the human.
Strategy without narrative is a spreadsheet.
The work has to translate — to executives, to partners, to product teams in the room.
Complexity is a design failure.
The best financial products feel obvious in hindsight. Get there by removing, not adding.
Progress happens when empathy meets execution.
Ideas are abundant. The rare skill is turning insight into something that ships and works.
Based in Charlotte, NC America's second-largest financial center

Start a
conversation.

Whether you're exploring a research engagement, a strategy collaboration, or simply want to trade notes on what's happening in fintech and payments — the best place to start is a direct message on LinkedIn.

Based in Charlotte, NC. Open to remote and in-person engagements.

LinkedIn Message directly — preferred channel for new conversations
Email hello@rp3research.com

Open to conversations on

  • Research & analysis engagements
  • Product strategy advisory
  • Fintech market briefs
  • Speaking & panel participation
  • Consulting partnerships